To be honest: Iceland is not the cheapest country in the world but it has its own style. Over the years, Iceland developed its own fashion scene which is influenced by the Scandinavian design. Therefore, strieving around the shopping street in Reykjavik is a must-do; you might find an extraordinary piece of design or souvenir.

SHOPPING TIPS

 

Groceries

The quality of fish and sea food is outstanding. The daily offer reaches from salmon over shark to herring – dried, smoked, grilled or marinated. Due to its freshness, Icelandic chefs trust on the taste of its own and therefore, do not use many spices or ingredients. Thousands of salmons and trouts can be found in the Icelandic rivers. Another Icelandic specialty is lamb, especially leg of lamb, but also saddle of lamb and roast are popular among the Icelanders. During the hunting time, reindeer and snow grouse are added to the menue. But meat is not the only thing on the menue; all year long vegetables are widely grown in greenhouses heated by geyser-steam. But the most popular food in Iceland is the curdled dairy product Skyr. The sale of wine and spirits is strictly regulated, but the selection is big. Brennivin, a local potato snaps, is a “one of a kind” and not for everybody. Icelanders are coffee lovers and in most cafés you pay for the first one and get free refills.

Souvenirs

The most popular souvenir are all kind of woolen things with the typical Icelandic pattern – sweaters, blankets, jackets, scarfs, hats and gloves. The glazed pottery from Icelandic clay and pulverized lava is inspired by nature. Original design can also be found in crystal artefacts. In gold and silver jewelry, opals and moonstones are used. Books are also an Islandic specialty – especially the richly illustrated saga books.

Testimonials

I travelled to Iceland through Iceland Pro Travel, and booked their ‘Guided Iceland Circle’ tour, lasting a week.  Iceland Pro Travel had been recommended to me by my brother who has booked trips through them several times.  The

YM, Buckinghamshire, UK September 2018
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Just to say ‘thank you’. Fabulous few days and loved Reykjavik and all went to plan!

Kevin Murphy, Kent. January 2018
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I liked the three accommodations, getting stronger from the cold, eating lamb most days and and indulging an appetizer w/ mayonnaise & dill, raw salmon, & ginger ice cream. WOW! So good on the eyes as we traveled across the beautiful

Arlene Jordan. November 2017
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Dear Bergey, I wanted to write to thank you all at Iceland ProTravel for arranging our five day stopover.  We had a wonderful time and both fell in love with your incredible country. The trip to the Blue Lagoon was er - interesting!  We

Shelagh Boughton. November 2017
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Dear Bergey and all involved with planning our trip to Iceland last month. We had the best time, and all went without a hitch. What an amazing and varied country it is; each region so different. so interesting, and friendly folk. We wanted to send

Happy travellers. October 2017
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Hi Stefania. Just wanted to let you know our holiday in Iceland was absolutely fantastic. We loved the amazing ever changing landscape. All our hotels and trips worked well. Our guides at Grimsey (Raghnahildur known as Gaga) and on the superjeep

Anne and Richard, London. June 2016
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Hello Stefania. I just wanted to drop you a quick note to say thank you so much for organizing our trip to Iceland last week. We had the most fabulous time and have fallen in love with the country and can't wait to go back ! Everything was perfect

Kerri Tilson, Norwich. January 2016
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Iceland ProTravel helped plan and book my recent trip to Iceland and provided both me and my partner an excellent service which enabled us to see some amazing sights and experiences on the tours ProTravel arranged for us in advance. Great value for

Gemma Smith, London. January 2016
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I am writing to thank you for the great Northern Lights City Break you arranged for us in Iceland last week. Everything was arranged to perfection. The Hotel Fron exceeded our expectations, the location was just perfect, surrounded by those

Alan Keggie, Penarth. January 2014
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I wanted to thank you for booking and guiding us with our booking for Iceland. We had the best time. We would love to go there again. All the tours we booked were excellent!

Sherry Kanwar, London. January 2014
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Many thanks for organising our recent holiday to Iceland.The hotels/ farm guesthouses were comfortable and had everything we required. Most of all, we found the scenery spectacular in its variety and beauty, whatever the weather. We packed as much

Claire, Manchester. July 2013
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Well, we're back from holiday and had a really good time. It was a pleasant surprise that the weather was much better in Iceland than here in the U.K! And the Hotel Borg and it's staff were excellent.

Howard, London April 2013
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Just to let you know we are back from Iceland and we had a marvellous time. The tour was excellent, very full and well organised, we really felt we had seen a really good part of Iceland , can not fault anything, the hotels were as described, 2/3

Neill and Kathleen, Sleaford. March 2013
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Have just got back from a truly memorable holiday in Iceland. The trip was made truly special by Einar our fantastic Icelandic guide. Einar is very knowledgeable and enthusiastic about his homeland and his enthusiasm rubbed off on the group. We

Rita Crane, England. February 2013
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I just wanted to write and say how much we enjoyed our holiday in Iceland. We had a wonderful time and really very good weather for most of the days. The scenery was fantastic and Jeff has some really beautiful photographs which will keep it

Thea and Jeff Pine, Berkshire. August 2012
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Just wanted to say what an absolutely fantastic time we had in Iceland. Brilliant country and such nice people. Perfect holiday for older children with so much to see. And the sun shone every day. Thank you so much for organising us such a good

Claire Lee, Stockport. August 2012
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....thanks for organising my trip for me to your beautiful home country. My camera was red hot! The capital is also a perfect size to spend a few days in and see the sights and sample the lovely food. All the connections and pickups were on time

Iain Wyllie, Scotland. July 2012
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We had a great time. Both Alison and I absolutely fell in love with Iceland. Thank you so much for all your help !

Stephen Jones, Cheshire. June 2012